Emotional Branding: The New Paradigm for Connecting Brands to People
by Marc Gobe,Sergio Zyman
ISBN 13: 9781581150780
Format: Hardcover (319 pages) Publisher: Allworth Press,U.S. Published: 30 Sep 2002 Other Format: Paperback
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by Marc Gobe
ISBN 13: 9781581156720
Format: Paperback (352 pages) Publisher: Allworth Press Published: 09 Feb 2010 Other Format: Hardcover